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7 creative event tips for trade fairs & congresses

  1. Make the event interactive and engaging by setting up booths or stations where attendees can try out products or services.
  1. Host a series of workshops or panel discussions where industry experts can share their knowledge and insights with attendees.
  2. Create a networking area where attendees can connect with one another and exchange business cards or contact information.
  3. Offer unique and exciting experiences, such as virtual reality demonstrations or product demonstrations.
  1. Set up a contest or raffle where attendees can win prizes or special offers.
  2. Create a special event or party to kick off the trade fair, such as a cocktail reception or gala dinner.
  3. Use technology to enhance the event, such as using social media to promote the trade fair or using a mobile app to help attendees plan their schedules and connect with others.
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